SNS College of Technology
A modern admissions-focused web platform for an autonomous engineering institution, designed to improve organic search visibility, generate high-intent admission leads, and provide a modern digital experience.
The Challenge
Prospective students research programmes through search, but the institution's site was slow, hard to update and largely invisible for the course-level queries that drive admissions. Enquiries arrived through scattered forms with no qualification.
The Solution
We built a Next.js platform structured around programmes and admissions intent, with a headless CMS so departments can publish independently, and an enquiry pipeline that captures and routes high-intent leads.
Key Outcomes
- Organic Traffic
- +120%
- Admission Leads
- +64%
- Lighthouse SEO
- 98/100
Technology Stack
- Next.js
- React
- Headless CMS
- Node.js
- PostgreSQL
What We Built
Programme-led information architecture
Every course, department and admission pathway given its own indexable, well-structured page.
Technical SEO foundation
Server rendering, structured data, clean canonicals and Core Web Vitals work producing a 98/100 SEO score.
Admissions lead capture
Qualified enquiry forms writing to PostgreSQL with routing and follow-up for the admissions team.
Headless CMS workflow
Editorial model letting departments update content without developer involvement.
Impact
Organic traffic doubled and admission enquiries rose 64%, making the website the institution's most productive admissions channel.
- Education websites
- SEO-focused development
- Lead generation
- Headless CMS
- Next.js development
- Performance optimization
More work
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